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What does it cost to set up an infant massage practice?

We provide detailed information about the costs of this course. This includes information about extra “out of pocket” expenses during your training.

Once you graduate, you may have some other optional costs, depending on your own goals and circumstances.

Private Practice/ Business Costs

If you want to teach infant massage in private practice, you will be pleased to know that getting started will not take a large investment.  Many services and supports you will need can be easily obtained. You can expand on these as your practice grows.

However, you will still have a range of up-front costs to set up your infant massage practice. You will need to factor in these costs when setting your program fees.

As a bare minimum you will need to purchase insurance suitable to your business needs, and to purchase supplies/ stock for your classes. These do not need to be excessive costs: many people are able to start-up their practice with a budget ranging from $500 – $1,000.

In setting up private practice, you will also need to consider how to begin engaging parents in your classes – there are many effective free and low-cost advertising options.

Depending on your budget and circumstances, and as your practice grows, you may choose to also consider things like:

  • Setting up a website
  • Designing a logo
  • Other promotional and networking activities
  • Software or programs that you want to use in managing your practice
  • Costs of any professional services that you might want to use – such as accounting services.

Of course, these are just general ideas to consider.

Before starting any business, we encourage you to do your own research. You might also like to seek professional advice about your own situation.

Ongoing Registration

After graduating, most of our students elect to stay on as Professional Members of Baby in Mind.

However, there is no obligation for you to remain a member of Baby in Mind once you graduate. If you do not wish to have an ongoing affiliation with Baby in Mind you are still able to go on to teach infant massage independently, with a sound, well-recognised, accredited qualification behind you.

If you elect to take out Professional Membership with Baby in Mind you will be able to:

  • continue to deliver the “First Touch Program” in your work.
  • use the Baby in Mind trademarks/ logos indicating your professional affiliation with the organisation.
  • be publicly listed as a registered as a certified infant massage educator
  • and, depending on your level of membership, access the range of supports available to members.

The cost of registration with Baby in Mind ranges from $150 to $205 per year, depending on the membership package that you select. There are a range of payment options available. These include casual monthly memberships, and discounts for 2-year memberships. If you work in private practice, you need to factor this cost into the fees you charge parents. Many educators who work in paid employment have their membership costs met by their employer.

Infant Massage Continuing Professional Development

All professional members of Baby in Mind are required to do 20 hours of Continuing Professional Development (CPD) activities per year.

Your CPD activities can include workshops and courses. They can also be self-directed activities and projects, or a combination.

Most members who already have CPD requirements (e.g. as nurses, midwives or massage therapists) will find that their existing CPD activities also meet the requirements for Infant Massage Educators with Baby in Mind – and do not need to undertake any extra CPD.

There are a many free and low-cost professional development options. This means that, regardless of your circumstances, your costs in this area should be minimal.

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